7 Export Pillars

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The Importance of Sales Channels for your Business

The Importance of Sales Channels for your Business Sales channels play a critical role in having a successful expansion into Europe. They are also known as distribution channels or channel partners for the IT industry. The fastest, most cost-effective, and lowest risk method to enter the European market is to establish good sales channels. This [...]

Identify your Ideal Customers in the European Market

Identify your Ideal Customers in the European Market Now that you know which product to focus on selling in the European market. It’s time for you to get to know your future customers. Here at Exportia, we call it the ‘ideal customer profile’. Identifying your ideal customers will help you be successful in Europe. Four [...]

How To Succeed in Europe with the Right Product

Successful expansion into the European market is reliant on seven mission-critical export pillars. In this blog series, we will be covering each pillar in depth, beginning with the right product. There are different factors you need to consider in choosing the right products to ensure you succeed in Europe with your exports.  Four key factors [...]