In order to thrive, why now is the opportune time to change the way you sell to international markets in a B2B environment
Before COVID-19 hit, I used to commute between Australia and Europe on a monthly basis. That was one of my core activities visiting European clients and having face to face meetings with their sales teams on behalf of my Australian customers. When COVID-19 hit I had to stop travelling abroad or risk being stuck overseas far from Australia and my family.