European Distributors

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Activating your Distributor for a Successful European Expansion

In my experience working with small businesses, the most typical mistake after they pick a distributor, is that they believe the job is over. Activating distribution channels is one thing I help my clients with. By doing this, you are securing your distributor’s attention. Keep in mind distributors have other things to promote, and their [...]

Profiling Your Distributors is the First Step to Success

I have worked with many small Australian businesses in high-tech industries, ranging from medical devices, biotechnology, clean technologies, ICT to electronics and advanced manufacturing during the past fifteen years. I noticed the common mistake they commit is hiring the first European distributor they come across when they decide to export. They believe hiring a distributor [...]