Marketing Leap


About Leanne

This author has not yet filled in any details.
So far Leanne has created 2 blog entries.

The Importance of Sales Channels for your Business

The Importance of Sales Channels for your Business Sales channels play a critical role in having a successful expansion into Europe. They are also known as distribution channels or channel partners for the IT industry. The fastest, most cost-effective, and lowest risk method to enter the European market is to establish good sales channels. This [...]

How To Succeed in Europe with the Right Product

Successful expansion into the European market is reliant on seven mission-critical export pillars. In this blog series, we will be covering each pillar in depth, beginning with the right product. There are different factors you need to consider in choosing the right products to ensure you succeed in Europe with your exports.  Four key factors [...]